Crocs chooses Digital Business People for the development of a Mobile Application to Manage Store Surveys

Saturday, October 10th, 2020

Singapore — Digital Business People, the leading digital transformation company focused on omni-channel customer experience management, announced today a new milestone in mobile application development service line by adding Crocs to its list of clients.  Crocs is an American multinational footwear company having a regional headquarter in Singapore. DBP has been tasked to develop a B2B Mobile Application for Croc’s  Retail Store Surveys aimed at replacing the manual store survey and evaluation process.

DBP will develop the most widely adopted operating systems iOS and Android in English and Simplified Chinese Languages, for the Admin, the surveyors, and the management staff in South East Asia and China. The store evaluations, scores, and actions against each item in the checklist will be automated. Surveyors will be able to take photographs of each action item through the phone camera and download them using the web application. Finally, it will enable the Crocs management to make important decisions by generating PowerPoint reports.

Ashish Bhalla, the founder-CEO of DBP feels that this new engagement with Crocs will become a flagship project in terms of B2B mobile application development for the company.

About Crocs®

Crocs is an American multinational footwear company with its regional headquarter in Singapore. The client is a world leader in innovative casual footwear for women, men, and children. They offer a broad portfolio of all-season products while remaining true to its core molded footwear heritage. Their footwear can be found across the globe and in more than 120 styles for men, women, and children. With distinct collections, the client offers colourful, lightweight comfort for any occasion and every season.

For more information about Crocs, visit

About DBP

Digital Business People (DBP) Pte. Ltd. is a digital enablement company focusing on marketing Automation. Founded in 2018, the company is headquartered in Singapore. DBP offers a wide spectrum of solutions that include Customer Communication Management (CCM), Web Content Management (WCMS), Campaign Management, BI & Analytics, Robotic Process Automation, CRM, Application Development and Managed Services, amongst others. DBP’s services and partnerships are centred around this philosophy. Visit for more information. 

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